Mario Schaarschmidt

Assistant Professor - Amsterdam

Key Publications

Please visit the Pure Research Information Portal for further information
Uncovering the Paradox of Affordable Innovation: The Divergent Effect of Innovativeness on Managers' Attitudes Toward Affordable Innovation, Gurtner, N., Gurtner, S., Schaarschmidt, M. 27 Nov 2024, In: Creativity and Innovation Management
Digital presence in service recovery: The interactive effect of customer salutations and employee photographs in email signatures, Walsh, G., Shiu, E., Schaarschmidt, M., Hassan, L. 1 Dec 2022, In: Psychology and Marketing

Our Staff

Latest News and Features

Dr Muhammad Wakil Shahzad holding the Innovation of the Year award at the CIBSE Awards 2025

National recognition for eco-friendly aircon innovation

13.03.25

An energy-efficient cooling system developed by scientists at Northumbria University has been…

Northumbria University News Spring 2025

Read the latest issue of Northumbria University News: Spring 2025 edition

12.03.25

The Spring 2025 edition of Northumbria University’s newspaper is available to collect on campus…

Student using VR technology at Northumbria University

Northumbria University's pioneering event series returns with insights on experiential and simulated learning

11.03.25

Northumbria University has announced the return of its annual, free-to-attend, ‘Working Well…

Law Students take part in international Legal Knowledge Exchange in Egypt

10.03.25

Law students from Northumbria were part of an international study group participating in a…

Northumbria University fashion graduate Abbie Inwood

Northumbria to host stem cell donor event in bid to save life of fashion graduate

04.03.25

A Northumbria University graduate desperately seeking a stem cell transplant is turning to…

Pair of feet walking on a treadmill

Exercise-based rehabilitation sessions benefit long-COVID patients, study finds

04.03.25

A recent study, published online in the European RespiratoryJournal on 26 February, showed…

More news

More events

Upcoming events

The utility of economic evaluation in health and social care decision-making

Mar
19

The utility of economic evaluation in health and social care decision-making

Lecture Theatre 003

3pm - 4pm

NU Advice: Your Future (Employability)

Mar
19

NU Advice: Your Future (Employability)

4pm - 5pm

NU Advice: Still time to apply

Mar
19

NU Advice: Still time to apply

Virtual Event

4pm - 5pm

NU Advice: Your Future (Employability)

Mar
20

NU Advice: Your Future (Employability)

4pm - 5pm

Back to top